Kumarika once again brings comfort and care to pilgrims on Poson Poya
As many devotees begin their journey to the sacred grounds of Mihinthale to overserve the significance of Poson Poya, Kumarika, a leading and trusted haircare brand from Hemas Consumer Brands, hosted a memorable experience on the 9th and 10th of June 2025 for visiting devotees. Kumarika hosted the ‘Kumarika Hisa Niwana Gimanhala’ stall in close proximity to the Mihinthale Temple and provided a space for visitors to unwind and reconnect during this very spiritual time.
The ‘Kumarika Hisa Niwana Gimanhala’ was part of Kumarika’s ongoing commitment to strengthening relationships with consumers, by engaging with them during the moments that matter the most. Rooted deeply in local traditions and cherished for its naturally inspired formulations, Kumarika has always marked its presence in Mihinthale during Poson, providing devotees a space to relax and rejuvenate.
As pilgrims and devotees arrived at the ‘Kumarika Hisa Niwana Gimanhala’, they were welcomed into a serene environment and was given an opportunity to experience Kumarika Hair Oil firsthand. Kumarika also offered free hair analysis to anyone visiting the stall through qualified professionals who provided real time insights on hair and scalp issues and concerns. To further enhance surrounding tranquillity, professional therapists were on hand to offer soothing head massages using Kumarika Hair Oil, to provide a sense of relaxation and comfort to pilgrims during their journey to Mihinthale.
Additionally, Kumarika also distributed gifts including photo frames to visitors as a token of appreciation for the trust and loyalty they have placed in the brand. A variety of engaging activities also took place during the event, offering attendees an unforgettable experience and opportunities to interact with the brand firsthand. Kumarika offers a host of hair car products including hair oil, shampoo and conditioner and has earned the trust of the consumers as a local brand. The brand personalizes its portfolio by tailoring its products to meet the ever-evolving consumer needs.
Kumarika extends its heartfelt gratitude to all those who visited the stall and contributed to what was a truly memorable event. The overwhelming attendance reflected the strong bond that the brand continues to share with communities across the island. Through the ‘Kumarika Hisa Niwana Gimanhala’, the brand truly embraced the essence of Poson Poya, providing a space for reflection, unity and renewal. The event truly created a meaningful experience for attendees and honours tradition while nurturing wellbeing.
About Hemas Consumer
Hemas Consumer Brands, a leader in Sri Lanka’s Home and Personal Care sector for 60 years, focuses on empowering families to aspire for a better tomorrow. The business takes pride in utilising local insights to innovate and develop consumer centric propositions that have helped establish their purpose led brands as trusted household names in Sri Lanka. Driven by its deep understanding of the Sri Lankan consumer and an unwavering commitment to delivering superior quality and value through its products, Hemas Consumer Brands continues to enrich the lives of communities across the country.
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